FAQs

1.How valuable is an MBA if I am looking to get into a Digital Marketing career?

If you are doing MBA (marketing) it is useful because at the end of the day digital marketing is a form of marketing. So MBAs do not experience the learning curve. That said, a MBA does not make a better marketer. The best marketer is one who understands the audience, empathizes with their problems and puts out a solution in an atttractive and popular manner. That can be anyone with a talent.

2.I want to work in digital marketing. Where do I start?

To learn digital marketing you should start with the basics. Many marketers think that running online campaigns of various platforms is digital marketing. It’s not. Marketing, to be successful in the long run needs a holistic view. It’s needs stratgey and plan.The Digital Marketing Fundamentals Course by Digital Marketing School of America is one of the best resources to learn digital marketing fundamentals as it is practiced in the indus.

3.Do I need to know coding to be a successful Digital Marketer? [Professional Advice]

No, you need to know marketing to become a digital marketer! That said, it helps to know what code is required not how to code. That is the job of the developer.

4.How to get a job in digital marketing

The best way to get a job in digital marketing is to intern at a company and perform well so that they can hire you. In the beginning your skills will be making the least mistakes and following intructions in detail. Gradually as the team gains confidence you wil be allowed to handle campaign on your own. In digital marketing analyzing the impact of your actions is very important. For instance, if you are given a job to post a comment on Facebook everyday without any specic instructions, make it your job to post to maximize impact. Experiment with timings during the day, tagging and other techniques. Read a lot of blogs.

5.I am looking to get an entry level position in Digital Marketing, any advice?

One of the best ways to do that is to identify companies that take freshers in digital marketing and train them. Once you are in volunteer for lots of jobs because this is a learning experience. Gain the skill sets, identify your areas of interest and then move on. If the company you are working in specializes in the area of interest you should let your boss know that you are interested in working or specializing in the channel. You have to show the passion.

6.How to get a digital marketing internship with no experience?

Join a course that offers internship as a part of their course. There are very few courses that offer internship as a part of their program because it requires hand-holding and training. Identify the courses that do and get the requisite experience. Having internship experience shows that you are trained and you can start at a higher salary.